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Take Summer by Storm in a BMW SUV

If you’re located close to our Daytona Beach, FL BMW dealership, you know there are plenty of outdoor activities for you to engage in all year-round. Surfing, paddling, fishing, and biking are mere examples of the things you can do in the area at just about any point of the year.

If you love the outdoors and want to make the most out of what the area has to offer, you can’t go wrong with buying or leasing a new BMW SUV. 

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Be a Road Warrior in a BMW 2 Series Coupe

Looking to fall in love? Come in to Fields BMW Daytona right here in Daytona Beach, FL to test drive a BMW 2 Series vehicle. The BMW 2 Series has been around since 2002, and since then, it’s nimbleness has become the stuff of legend thanks to the double-pivot spring-strut front suspension and five-link rear suspension. Tailored to the precise needs of each model, they provide a wide stance for aggressively agile performance.

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BMW M3 Scores Edmunds.com Best Retained Value® Award

No matter what type of vehicle you’re on the hunt for, you’re looking to get good value for what you pay. Here at Fields BMW of Daytona, we know it's hard to beat the style and value of a BMW automobile. And Edmunds.com has highlighted a particularly high-value investment: the BMW M3. This high-performance model was awarded with Edmunds.com’s Best Retained Value® Award for Midrange Luxury Cars.

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Own the Road in the 2016 BMW 328i

Precision and power are the hallmarks of the BMW brand, and nowhere are they more on display than in the astounding 2016 BMW 328i, available to test drive here at Fields BMW Daytona near Palm Coast, FL. The suspension system features optimized strut towers, rear damping technology, and an increased number…

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BMW Shows Off Racing Heritage with the BMW Living Legends Garage

2016 is the 100th anniversary of the founding of BMW. The automaker’s largest anniversary celebration outside of Munich will take place August 18th – 21st in Monterey, California, where BMW will serve as the featured marquee at the Rolex Monterey Motorsports Reunion. Want to know the coolest part? 64 vintage BMW race cars will be on hand to represent the BMW brand.
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BMW Pilots Exoskeletons for Assembly Workers

BMW is always on the cutting edge, and that commitment to being an industry leader goes beyond the cars themselves, extending all the way to the assembly line. True to form, BMW is currently piloting a wearable exoskeleton vest at their plant in Spartanburg, South Carolina. Assembly planner Frank Pochiro is leading the effort, and he’s got some pretty great inspiration.
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BMW M3 Celebrates an Important Milestone

2016 marks many milestones for the BMW brand: the automaker’s 100th birthday, the 50th anniversary of the BMW 2002 coupe, and now the 30th birthday of a standout BMW M Series model: the BMW M3. To celebrate the occasion, BMW will manufacture an anniversary run limited to 500 vehicles titled “30 Jahre M3," which translates to "30 Years M3.”

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The 2016 BMW X1 is Ready for Adventure

When you think “BMW,” “sport utility vehicle (SUV)” may not be the first thing that comes to mind. But rest assured, BMW vehicles are as capable as they are stylish. Here at Fields BMW of Daytona, the 2016 BMW X1 is one of our favorite vehicles thanks to its unmatched utility. Boasting best-in-class performance, best-in-class headroom, and best-in-class cargo room, the BMW X1 is a great choice for anyone looking to make the most of their…

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