About Fields BMW of Daytona - New & Pre-Owned Florida BMW Dealer in Daytona Beach

Welcome to Fields BMW of Daytona, a proud member of the Fields Auto Group which has been selling luxury automobiles to our Florida customers near Ormond Beach, Port Orange, Palm Coast, and St. Augustine since 1971. Our particular Florida new & pre-owned BMW car dealership has been serving the Volusia and Flagler counties since October 2006. Feel free to ask our Palm Coast area dealership any questions you have about the car buying process or our BMW car services offered.

We at Fields of Daytona are committed to provide you with people within our organization who are experts in sales and financing matters while being able to assist you in all of your automotive needs. We offer a full selection  of  new BMW vehicle models like the BMW 4 Series sedans, new BMW X5, and the BMW X1 SUV. We also provide for all of our guests the opportunity to purchase factory certified, and pre-owned BMW vehicles for sale

Understanding the concept of service after the sale, we have an Florida auto service and repairs department with trained factory technicians who are dedicated to repairing any problems that may occur while you own either a BMW or a Certified Pre-Owned vehicle. Our BMW car parts store is well stocked with not only mechanical replacement parts but also a wide array of accessories and lifestyle options for your consideration.

Our experienced sales staff is eager to share its knowledge and enthusiasm with you whether you are a first time BMW buyer or a valued returning customer. We encourage you to browse our online inventory, schedule a test drive and investigate Florida car loan and lease options. You can also request more information about a vehicle using our online form or by calling (800) 646 - 6549.

If you don't see a particular vehicle, click on CarFinder and complete the vehicle request form. We will gladly inform you when a matching car arrives. If you'd like a see a vehicle in person, stop ion and see us in person at our BMW dealership serving St. Augustine, FL or give us a call. We look forward to serving you!

Read our BMW vehicle safety driving tips before you head in to see us and stay safe on the roads of Dayona Beach!


Everyone who purchases or leases a vehicle from the Fields Auto Group is entitled to complimentary alternate transportation with service appointments,, as well as free car washes on Saturday's for the life of the vehicle while you own it. In addition, a Fields customer is also provided a free "key" retrieval service as well. We want to provide you with exceptional service.  As our customer, you do matter to us and we want to demonstrate our total commitment to your automotive needs. Our goal to building long term relationships has enabled us to grow from a single Cadillac dealership, opened in Evanston, Illinois in 1971 to America's premier luxury auto group with 29 franchises in 19 locations throughout Florida, as well as Illinois, Wisconsin and British Columbia, Canada.

The Fields Auto Group has for years been involved with a number of charitable organizations such as the New Hope for Kids Program of Central Florida and the Susan G. Komen Breast Cancer Foundation. We not only provide monetary contributions but also allow on a occasion basis, not-for-profit organizations the use of our facilities for special events and fundraisers.

Visit our dealership at 1050 N. Tomoka Farms Rd., in Daytona Beach. We can provide you directions from Ormond, Port Orange, Palm Coast, St Augustine, Jacksonville, and other surrounding areas to Fields BMW of Daytona Beach.  Come and see why we are the new and pre-owned BMW dealership of choice in the Daytona Beach area!

Hear What Our Customers Have to Say

"no reason to go anywhere else"

This is our eighth purchase from Field Auto. We have purchased one MINI and leased one MINI from your Orlando location.a 740 BMW was purchased from Orlando location and five vehicles have been from the Daytona Location. We prefer the Daytona location because of its proximity to our homes. Over the past several years, Joseph Romano has been our sales rep for our last four vehicles -one VW eos, a BMW M-3, 335 and Z-4. Joseph is knowledgable, professional, and extremely well versed in the products and services you all offer. He communicates extremely well, and takes alot of time to thoroughly explain features and the many "how tos" in such sophisticated vehicles. This young man does a great job, as does Steve and the rest of the folks. Some of our purchases are in cash, and some have been with special interest financing. In all cases we have been very pleased with customer service and the process. There is no reason to go anywhere else. You should be proud of this location and the personnel you have. Thank you.

Laverne H

"my third purchase from your business"

Our salesperson, Ed Hanson, was very helpful. I had a lease of another BMW and Ed arranged to hold the vehicle we wanted until the end of the month. I had been undecided about whether to purchase or lease the new one and Ed patiently spent a lot of extra time helping me with the numbers. Ed also chearfully spent a significant amount of time explaining the operation of new or different features in the vehicle. Although I was very happy with sales, I would be remiss if I did not praise your service department, and especially Anthony Girgus. This is my third purchase from your business and your service department is largely responsible for the repeat business.

P. Guntharp

"a joy to work with"

We have owned BMW cars for many years.. Matt Hoffman is a great asset to your company, we will continue to purchase BMW's and hopefully thru Matt. All the staff at Fields have been a joy to work with...they should all be commended. Carol Griner

C. Griner

"the level of service...has been excellent"

The level of service provided to us on all of our visits since
Moving to the area has been excellent!
Tony is a pleasure to work with and Mike
The BMW Tech took the time to road test with me looking for an elusive rattle . Your service continues to exceed my expecations.

F. Kosiba

"A-1 salesman"

Mike Brown is an A - 1 salesman along with the whole team at Fields BMW. I surely recommend and will be a lifetime BMW owner from this experience. Thanks to your team.

M. Sapienza-Lentino

"I will be back"

I will definitely recommend Ed Hanson to all my friends. He treated me with courtesy and respect. He behaved like a true professional. I felt that He was giving me a fair deal and he explained everything very thoroughly. He knew his product and made every effort to ensure that I was happy with the deal. Even after the sale he contacted me and made sure that I was sitisfied with his services. Thanks BMW of Daytona. I will be back. LT Ed Ortiz US ARMY

LT E. Ortiz

"best car buying experience"

Positively the BEST car buying experience I ever had. I felt relaxed,at ease,and happy! Thank you, Ed,Miguel and Bill,for your patience and ease of purchase. You guys made it work for ME and that meant alot. I will do my very best to continue to refer and tell others. I do believe that you have earn a life long customer. I literally live 2 minutes from another BMW dealer and was fed up with the running around and (what i feel)was plain greed. I have no problem driving an hour and a half to have my car serviced,inspected,etc, by you guys. I'm actually looking forward in going back soon!! Anyone looking to buy a BMW NEEDS to come here first and not waste their time somewhere else. Again, Thanks to you all!!! Omar J. Torres P.S. ED HANSON DESERVES A RAISE!! HE IS THE BEST!

O. Torres

"most enjoyable car buying experience"

The most enjoyable car buying experience I have ever had. No pressure. Courteous staff.No complaints! And above all, I am happy w/ the vehicle. Ford can learn a thing from you. Thanks.

J. Jacobson

"a great experience"

Ed was very helpful during the purchase of our new vehicle. We would highly recommend Fields BMW and Ed(from the Daytona office) to anyone we know. Thanks you so much for making this a great experience.

J. W. Powell

"Terrific buying experience!"

Terrific buying experience! Michael B. was very patient and knowledgeable. Thanks!

K. Reynolds

"GREATLY appreciate the service"

My wife and I GREATLY appreciate the service and would like to commend JACK and MAT for a job 'WELL DONE' also the differance at your dealership. THANK YOU! see you soon.

W. Marriott

Contact Info

Fields BMW of Daytona

1050 N. Tomoka Farms Rd.
Directions Daytona Beach, FL 32124

  • Sales: 386-274-1200
  • Service: 386-274-1200
  • Parts: 386-274-1200


  • Monday 8:30 am - 7:00 pm
  • Tuesday 8:30 am - 7:00 pm
  • Wednesday 8:30 am - 7:00 pm
  • Thursday 8:30 am - 7:00 pm
  • Friday 8:30 am - 6:00 pm
  • Saturday 9:00 am - 6:00 pm
  • Sunday Closed
  1. Fields BMW of Daytona

    1050 N. Tomoka Farms Rd.
    Daytona Beach, FL 32124

    • Sales: 386-274-1200
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