Here at Fields BMW Daytona, one of your favorite Daytona BMW dealerships, we have always been strongly committed to doing what's best for the environment. We're proud to report that BMW is now doing even more to reduce its environmental impact! Read on below to learn the latest developments from our brand!

In an effort to minimize environmental impact, BMW has teamed with the Green Mountain energy company. More specifically, this partnership is designed to reduce the impact of the BMW ActiveE fleet in the DriveNow program. The DriveNow program, currently taking place in select parts of the country, is a car sharing program that gives drivers access to efficient, premium vehicles. 

Through this new partnership, BMW has purchased renewable energy certificates that will cover the estimated electricity to charge the 70 BMW ActiveE electric vehicles in the new car sharing program, which is currently available in San Francisco. We're very proud to hear this news!

Rob Healey, EV Infrastructure Manager at BMW of North America, had this to say about the partnership:

"We're proud to have Green Mountain's partnership in our recent launch of the DriveNow program. … Green Mountain supports renewable energy all day, every day which is consistent with the level of commitment to sustainability that we bring to our BMW ActiveE community."

Green Mountain officials are just as excited! Scott Hart, president of Commercial Services for the company said this:

"Working with BMW to support its sustainability efforts is a perfect fit for Green Mountain. … A car sharing program is inherently good for the environment since it takes cars off the road.  BMW's DriveNow program amplifies this environmental impact by offering consumers the opportunity to drive an electric vehicle that also supports renewable energy."

To learn more about this partnership or other initiatives BMW is taking to reduce its impact on the environment, come see us at Fields BMW Daytona! While you're here, be sure to test drive one of our fuel efficient and environmentally friendly new BMW models! We hope to see you here soon! 

Categories: News, Green, New Inventory