Every year, the Geneva Auto Show is one of the biggest automotive events and attracts enthusiasts from around the world. In this year's 83rd annual show, BMW was on hand to show off some of the latest and greatest vehicles from the brand. Your friends here at Fields BMW of Daytona would like to share some highlights with you from the show on one vehicle in particular, and hope you'll read on below to learn more.

One vehicle from BMW which made its world premiere was the BMW 3 Series Gran Turismo. In introducing this all-new model, Dr. Norbert Reithofer, Chairman of the Board of Management for BMW AG, said:

"We aim to provide our customers once and again with innovative solutions and attractive services, which meet their individual demands and offer them additional benefits. Proof of this is the [BMW 3 Series Gran Turismo]."

 He goes on to say:

"The BMW 3 Series has played a major role in establishing the great reputation of the BMW brand all around the world. From its first generation launched in 1975 to the current sixth generation, it has always been the most successful model series in the premium segment. Following the BMW 3 Series Sedan and the BMW 3 Series Touring, we are now complementing our 3 Series with an innovative, stand-alone model - the BMW 3 Series Gran Turismo."

The new Gran Turismo will offer a slightly elevated seating position, supreme seating comfort, and generous space for loading, while features such as the auto start/stop function, brake energy regeneration will help reduce fuel consumption and emissions. A great vehicle all around!

To learn more, come in and see us here at your trusted local Daytona BMW dealer! Our friendly sales staff would be happy to assist you with any automotive need, and we hope to see you here soon!

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