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BMW Concept Car Wins Connectivity Award

Back at CES 2016 (Computer Electronics Show®), the year’s biggest showcase for new and upcoming technology, BMW debuted the BMW i Vision Future Interaction. Based off of the BMW i8 Concept Spyder, the BMW i Vision Future Interaction provided a glimpse of how the user interface in a futuristic autonomous vehicle might work.
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BMW Aims to Be a Leader in Self-Driving Cars

Autonomous vehicles are the talk of the town lately, with eager tech bloggers and journalists looking to cover every new advancement, large or small. And while many drivers are hesitant about turning over the keys to the car itself, a growing number are waiting on the edge of their seats for the dawn of the self-driving car age.
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BMW Expands CarSharing Program in Seattle

Have you heard of BMW ReachNow? It’s the company’s carsharing service. Currently running only in Seattle, the service allows drivers to rent BMW vehicles as they need them. Drivers who take advantage of the service pay for only the time they use—be it a minute, an hour, or a day.
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BMW Pilots Exoskeletons for Assembly Workers

BMW is always on the cutting edge, and that commitment to being an industry leader goes beyond the cars themselves, extending all the way to the assembly line. True to form, BMW is currently piloting a wearable exoskeleton vest at their plant in Spartanburg, South Carolina. Assembly planner Frank Pochiro is leading the effort, and he’s got some pretty great inspiration.
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BMW M3 Celebrates an Important Milestone

2016 marks many milestones for the BMW brand: the automaker’s 100th birthday, the 50th anniversary of the BMW 2002 coupe, and now the 30th birthday of a standout BMW M Series model: the BMW M3. To celebrate the occasion, BMW will manufacture an anniversary run limited to 500 vehicles titled “30 Jahre M3," which translates to "30 Years M3.”

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The 2016 BMW X1 is Ready for Adventure

When you think “BMW,” “sport utility vehicle (SUV)” may not be the first thing that comes to mind. But rest assured, BMW vehicles are as capable as they are stylish. Here at Fields BMW of Daytona, the 2016 BMW X1 is one of our favorite vehicles thanks to its unmatched utility. Boasting best-in-class performance, best-in-class headroom, and best-in-class cargo room, the BMW X1 is a great choice for anyone looking to make the most of their…

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iDrive Technology is Coming to More BMW Models

This summer, BMW is “sharing the wealth” so to speak. The company had previously announced that the new iDrive system from the 2016 BMW 7 Series was making its way into the BMW 6 Series range, and the BMW x5 and BMW x6 models. But it seems there’s more good news: the BMW 1 Series, BMW 2 Series Coupe and Convertible, BMW 3 Series, and BMW 4 Series will be getting some of the iDrive features as well.

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